Debuting: Wisconsin Triple Crown Cycling Series

The inaugural Wisconsin Triple Crown Endurance Cycling Series, presented by Pactimo Custom Cycling Apparel, launches in 2011 with a full summer of road cycling challenges. Three stages are planned for the series with 50K to 300K courses on the beautiful back roads of southwest Trempealeau, Vernon and Iowa counties. Series finishers will receive a highly customized Pactimo cycling jersey.

Those athletes who complete equal or increasing distances on all three stages of the series will be awarded a very special high-end cycling jersey produced by Pactimo Custom Cycling Apparel. Each jersey will be personalized with the rider's name and actual distance completed to commemorate the accomplishment. This personalization showcases Pactimo's uniquely flexible and streamlined production capabilities.

"Our minimum quantity for full custom orders is normally five pieces, but when the Wisconsin Triple Crown organizers shared their vision for a series jersey fully customized for each and every finisher I saw it as a challenge that we absolutely had to meet. It's such a great idea and we are pleased to be part of making it a reality," Karl Heidgen, Pactimo's vice president of custom sales, said.

Series operators gain support from community organizations where stages are hosted. Stages serve as fundraising events for the organizations who bring armies of volunteers to aid the cyclists before, during and after each event.

"I am so happy to see our cycling events have such a positive and lasting impact on these rural communities. We are grateful that they have chosen to share their roads with us and we are happy that we are able to give back," series operator Don Curtis of Spree Touring said.

The series schedule for 2011 consists of the following three stages in May, June and August:

STAGE 1: Arcadia's Brute

May 14, Arcadia, Wis., 50K, 100K, 150K or 200K; routes feature Trempealeau County and Mississippi River bluffs. 12,196 feet of climbing on the 200K routes, grades up to 23 percent.

STAGE 2: Kickapoo Kicker

June 25, Viroqua, Wis., 100K, 150K or 200K; routes through Wildcat Mountain State Park. Over 13,000 feet of climbing on 200K route.

STAGE 3: Dairyland Dare Gran Fondo Wisconsin

Aug. 13, Dodgeville, Wis., 50K, 100K, 150K, 200K, 250K or 300K; routes through Iowa County and Governor Dodge State Park. 18,931 feet of climbing on 300K routes, grades up to 21 percent.

Spree Touring Inc. organizes "serious rides for serious riders," including Arcadia's Brute Challenge, is co-producer of The Kickapoo Kicker and is a partner in the Wisconsin Triple Crown Endurance Cycling Series. More information about the series can be found at www.Wisconsin-TripleCrown.com

Dairyland Dare LLC organizes and operates the Dairyland Dare Gran Fondo Wisconsin and is the primary promoter for the Wisconsin Triple Crown Endurance Cycling Series, and is co-producer of The Kickapoo Kicker.

Pactimo is the leading provider of Elite Custom Cycling Apparel and Accessories. With headquarters in Colorado, Pactimo operates worldwide with offices in United Kingdom, Germany and Italy.